The Furniture Place Privacy Policy

Your Trust, Our Priority: Protecting Your Personal Information

Last Updated: June 23, 2025

At The Furniture Place CHICAGO, we are deeply committed to safeguarding your privacy. We value our customers and understand the importance of protecting your personal information. This Privacy Policy outlines how The Furniture Place CHICAGO (“we,” “our,” or “us”) collects, uses, and protects your data when you visit our showroom or interact with our digital platforms, including our official website and any other online properties linking to this policy. We aim to be transparent about what information we gather, why we gather it, how we use it, and under what specific circumstances we may share it with third parties. This policy also details your rights and choices regarding how your information is handled.

Understanding Key Terms in This Policy

To ensure clarity, the following definitions apply throughout this Privacy Policy:

  • “Affiliates” refer to any entity that directly or indirectly controls, is controlled by, or is under common ownership or control with The Furniture Place CHICAGO. “Control” in this context signifies ownership of more than fifty percent (50%) of the voting power or ownership interests in the company.
  • “Personal Information” means data that can identify you as an individual. This includes, but is not limited to, names, addresses, contact details, and payment information. We use this information to enhance your shopping experience and to communicate relevant information about our furniture products, services, and promotions.
  • “Business Partners” are organizations with whom we have a formal relationship (e.g., contractual agreement, joint venture, or common ownership) that enables us to provide our services and products effectively. This term encompasses “affiliates” as defined above.
  • “Third Parties” refers to any entities or individuals that are not affiliated with The Furniture Place CHICAGO through a direct contractual or business relationship.
  • “Outside Companies” are specific third-party companies with whom we have established contractual relationships to assist us in delivering the products and services we offer (e.g., payment processors, delivery services).

Our Commitment to You: The Furniture Place CHICAGO prioritizes your privacy. We explicitly state that we will not sell or share any of your personal information with any non-affiliated company or agency, except in strict accordance with the provisions outlined in this Privacy Policy. As detailed further below, your information may be shared under specific, limited circumstances with business partners or outside companies essential for our website’s functionality or for fulfilling your furniture orders.

Personal Information We Collect and Its Purpose

We collect various types of personal information to provide our services, process your orders, and continuously improve your overall experience with The Furniture Place CHICAGO.

Information You Provide Directly to Us:

  • For Purchases (Online or In-Store): When you purchase furniture, whether online or at our Chicago showroom, we collect essential information such as your full name, billing address, shipping address, telephone number, email address, and payment card details. This data is critical for order processing, delivery, and customer support.
  • For Website Interactions & Engagement: If you choose to register on our website, submit product reviews, participate in surveys, or engage in other optional programs, we may collect your name, email address, password, physical address, and telephone number. This helps us personalize your online experience.
  • For Promotions & Contests: Should you participate in our sweepstakes, contests, or other promotional activities, we may collect your name, email address, telephone number, zip code, gender, birth month and day, and any other personal information you voluntarily provide to facilitate your participation and award prizes.
  • Customer Service Interactions: We gather information related to your interactions with our customer service team, including inquiries about products, purchases, returns, or services. This helps us provide effective support and track your history with us.

Information from Third-Party Sources:

  • Data Enhancement: We may responsibly combine information we collect directly from you with data obtained from other trusted online and offline sources. This practice allows us to gain a more comprehensive understanding of our customers, enabling us to customize our services and offer more relevant furniture selections and promotions.
  • Financing Applications: If you apply for or finance your furniture purchase through a credit card or financing option offered in partnership with The Furniture Place CHICAGO (issued by a third-party financial partner, such as Synchrony Financial), we collect, use, and disclose your personal and financial information. This is done on our own behalf and as an agent for our financial partner and their affiliates. The purposes for this data collection and sharing are detailed in this Privacy Policy, the specific credit application, the cardholder agreement, and the financial partner’s privacy agreement (e.g., found at www.synchronyfinancial.com). The Furniture Place CHICAGO may provide customer service for these credit accounts on behalf of our financial partner. Both The Furniture Place CHICAGO and our financial partner may share your information, including personal, financial, and/or transaction details, with each other and their affiliates or other parties for these purposes, as described in this policy and the relevant agreements.

Information We Collect Through Automated Means (Cookies & Tracking)

When you browse our website, certain information is collected automatically through technological means. This helps us understand website usage and improve your online experience.

  • Cookies: We may collect technical information about your computing device, including its Internet Protocol (IP) address, operating system, and browser type, for system administration purposes. This data provides statistical insights into how users navigate our website. We utilize “cookies,” which are small text files stored on your computer’s hard drive. Cookies are essential for:

    • Estimating audience size and usage patterns.
    • Remembering your preferences to personalize your website experience.
    • Speeding up your searches on our site.
    • Recognizing you when you return to our website, offering a seamless experience.

    You have the option to refuse cookies by adjusting your browser settings. However, selecting this setting may limit your access to certain parts of our website or prevent you from utilizing some of our services. Unless you have configured your browser to refuse cookies, our system will issue cookies when you log on to our website. Furthermore, if your browser transmits a “Do Not Track” signal, we respect this preference and do not place tracking cookies on that browser.

  • Pixel Tags (Web Beacons): We also employ “pixel tags” (sometimes referred to as “Internet tags,” “web beacons,” or “clear GIFs”). These tiny graphic images embedded on our website help us analyze our customers’ online behavior and measure the effectiveness of our website content and advertising campaigns. We partner with reputable service providers who assist us in tracking, collecting, and analyzing this valuable information.

    Pixel tags on our website may gather information about your visit, including the specific pages you view, the features you interact with, the links you click, and other actions you take on our site. This may encompass your computer’s IP address, browser type, operating system, date and time information, and other technical details about your device. We may also track information about the website you visited immediately before arriving at our site. We do not track any information about your use of other websites beyond this immediate referral.

    Pixel tags and cookies embedded in our emails may be used to track your interactions with these messages, such as when you receive, open, or click a link within an email from us.

    We also collaborate with business partners who utilize tracking technologies to deliver targeted advertisements on our behalf across the Internet. These companies may collect information about your visits to our website and your interactions with our advertising and other communications.

    The information collected through cookies and pixel tags may be combined with other personal information we have gathered from you. This comprehensive data is used to enhance our website’s functionality, personalize your online experience, deliver tailored information, assess the effectiveness of our advertising, and for various other internal business purposes aimed at improving our service to you.

How We Utilize Your Information

The information we collect from our valued customers serves various essential purposes, enabling us to operate efficiently and serve you better:

  • Transaction Processing: We use your information to process your furniture purchases, manage orders, and facilitate smooth deliveries or in-store pickups.
  • Service Enhancement: Your data helps us continually improve our physical stores, optimize our website’s functionality, refine your overall shopping experience, and elevate the quality of our customer services.
  • Customer Communication: We use your contact information to send you relevant communications about our latest furniture products, special services, exciting promotions, and upcoming events.
  • Fraud Prevention & Security: We utilize collected data to prevent and detect fraudulent activities and abuse, safeguarding both our business and your transactions.
  • Incident Management: Information may be used to process details or claims in connection with any incidents that may occur at our physical store location.
  • Service Provider Enablement: We share necessary information with our trusted service providers to enable them to perform specific services on our behalf (e.g., shipping, payment processing).
  • Legal Compliance & Administration: Your information helps us comply with our legal obligations, internal policies, and procedures, and is used for essential internal administrative and analytics purposes.

Sharing Your Personal Information with Others

We may share your personal information with specific entities under certain, limited circumstances, always with your privacy in mind:

  • Trusted Service Providers: We may disclose personal information to “outside companies” that help us deliver the products and services we offer. These partners may assist with:

    • Managing customer information databases.
    • Distributing marketing communications, including emails and direct mail.
    • Assisting with direct marketing campaigns and data collection efforts.
    • Providing secure data storage and advanced data analysis.
    • Offering fraud prevention services.
    • Delivering customer support via phone or chat.
    • Performing other services designed to assist us in maximizing our business potential and serving you better. We contractually require all such outside companies to maintain the confidentiality of all personal information we share with them and to use this information strictly for the purpose of fulfilling their contractual obligations to us.

  • Financial Partners (e.g., Credit Card Accounts): As noted above, we may share your personal information with financial institutions that issue or service credit card accounts related to The Furniture Place CHICAGO purchases (e.g., Synchrony Financial), strictly for the purposes of managing those accounts.

  • Affiliates, Business Partners, and Third-Party Marketing Partners: In some cases, we may share or disclose personal information with our affiliates and business partners who help us provide products and services, or who offer products and services that we believe may be of interest to you. Select third-party marketing partners may also use personal information for their own advertising or commercial purposes. If you wish to opt out of receiving offers from our affiliates and business partners, you can typically do so by following the opt-out links provided in their communications.

  • Compliance with Law & Legal Proceedings: We may be required to provide access to your personal information when mandated by law, such as in response to a subpoena or court order. We may also disclose information to cooperate with legal proceedings, to protect against misuse or unauthorized use of our website, to limit our legal liability, to protect our rights, or to protect the rights, property, or safety of visitors to our website or the general public.

Links to External Websites

While navigating our website, you may encounter links to sites operated by our business partners or other third parties. It’s important to understand that providing these links does not signify our endorsement of these external sites. We do not make any representations or warranties about any website you may access through The Furniture Place CHICAGO website. These external sites operate independently from us, and we have no control over, or responsibility for, their information practices or activities.

Please be aware that our privacy practices, as outlined here, may differ from those of these other sites. If you choose to provide personal information on one of those external sites, your data will be subject to the privacy policy of that site’s operator, not this Privacy Policy. We strongly advise you to review the privacy policy of any other website before submitting your personal information.

Data Security Measures

The Furniture Place CHICAGO goes to great lengths to ensure your personal and financial information remains private and secure. We implement a robust combination of physical, electronic, and administrative safeguards to maintain the security and accuracy of the personal information we collect. These measures include, but are not limited to:

  • Limiting the number of personnel who have physical access to our database servers.
  • Employing advanced electronic security systems.
  • Utilizing strong password protections to guard against unauthorized access to our systems.
  • It is our strict policy to never send your full credit card number via email.
  • Our customer service center and physical stores operate over a private, secure network to protect your data.

We utilize Secure Socket Layers (SSL) technology, the industry standard for secure data transfer, to process your online orders. SSL encrypts (or translates) your order information into a highly indecipherable code, which is then processed immediately. All credit card transactions on our website occur within a secure area of our site, specifically designed to protect you from any loss, misuse, or alteration of collected information. When you proceed to checkout, you will enter this secure area, indicated by the page address (URL) changing from “http” to “https.” You will remain in this secure zone throughout the entire checkout process.

Unfortunately, despite our commercially reasonable best efforts, the transmission of data over the Internet cannot be guaranteed to be 100% secure. While we will employ every reasonable means to ensure the security of information you transmit to us, we cannot guarantee that such information will not be intercepted, accessed, or used by unauthorized third parties. However, we are committed to prosecuting any unauthorized or fraudulent transactions to the fullest extent permitted by law. If you believe you have experienced an unauthorized or fraudulent transaction through our website or at one of our stores, please notify us immediately so we can investigate.

“Spoofing” and “Phishing” Alert: A common Internet scam involves “spoofing” or “phishing,” where you receive an email that appears to be from a legitimate source (like us) but is actually a fraudulent attempt to request your personal information. Please be aware that The Furniture Place CHICAGO will NEVER send you an email requesting you to verify sensitive information such as credit card numbers, bank account details, or any other personal identifying information. If you ever receive an email that appears to be from us, but requests such information, DO NOT respond to it, and DO NOT click on any links within that email. Instead, please contact us directly using the official methods provided in this policy, as we diligently investigate all instances of possible Internet fraud.

Your Consent and Rights

By continuing to use our website, you acknowledge that this Privacy Policy is an integral part of our Terms of Use, and you expressly agree to its terms. Your acknowledgment and use are subject to all applicable laws and are undertaken at your own risk.

The Furniture Place CHICAGO reserves the right to update or modify this Privacy Policy at any time without prior notice. Any changes will become effective immediately upon being posted to this page. We encourage you to review this page periodically to stay informed about our latest privacy practices. Your continued use of our services after any such changes constitutes your acceptance of the new Privacy Policy.

The Furniture Place CHICAGO’s practices for the collection, storage, transfer, use, and other processing of personal information are developed in accordance with applicable federal and state laws. Our commitment is guided by principles of:

  • Notice: We will provide you with timely and appropriate notice describing what personal information we are collecting, how we will use it, and the types of third parties with whom we may share it.
  • Choice: We will offer you meaningful choices about the ways we use and share your personal information, and we are committed to respecting the choices you make.
  • Onward Transfer: When disclosing information to a third party, The Furniture Place CHICAGO applies the notice and choice principles and takes appropriate measures to protect your privacy and the personal information we transfer.
  • Access: We provide ways for you to access your personal information, as required by law, so that you can correct inaccuracies. You may also request deletion or erasure of your personal information by contacting us.
  • Security: The Furniture Place CHICAGO implements appropriate technical and organizational measures to protect personal information from loss, misuse, and unauthorized access, disclosure, alteration, and destruction.
  • Data Integrity: We take reasonable steps to ensure that the personal information we collect is relevant for the purposes for which it is to be used, and that the information is reliable for its intended use, and is accurate, complete, and current.
  • Enforcement: The Furniture Place CHICAGO utilizes a self-assessment approach to assure compliance with this Privacy Policy. We periodically verify that the policy is accurate, comprehensive for the information intended to be covered, prominently displayed, completely implemented, accessible, and in conformity with applicable privacy principles.

We encourage any interested persons to raise concerns regarding this Privacy Policy by using the contact information provided below. We are committed to investigating and attempting to resolve any complaints and disputes regarding the use and disclosure of personal information in accordance with these principles.

How To Contact Us

Opting Out of Marketing Communications; Updating Your Information: While we enjoy keeping you informed about The Furniture Place CHICAGO news, new furniture products, events, and sales, we respect your preferences. You have the right to unsubscribe from our marketing messages and/or catalogs at any time.

To submit your opt-out request(s) or to update your personal information, please use our dedicated Contact Us Form or call us directly at (773) 912-6183.

When using the Contact Us Form or calling, please ensure you provide your full name, email address, mailing address, and clearly specify what information you do not wish to receive:

  • I prefer not to receive future email advertisements, such as updates regarding products and services, special promotions, or upcoming events.
  • I prefer not to receive future direct mail advertisements, such as periodic catalogs and mailings regarding products and services, special promotions, or upcoming events.
  • I prefer to be removed from all future marketing email advertisements and all direct mail advertisements.
     
  • I prefer not to have my contact information provided to third parties for their marketing purposes.

You may also find an “unsubscribe” link at the bottom of any email advertisement we send; clicking this link will opt you out of future email marketing from us. Please note that any request to unsubscribe may take up to ten (10) business days to fully process and remove you from our lists.

To unsubscribe from direct mail advertisements, please ensure you provide us with the full name and mailing address exactly as it appears on your mailing label to ensure proper identification and removal.

For all other inquiries or questions specifically regarding this Privacy Policy, please contact us exclusively via our Contact Us Form.

The Furniture Place CHICAGO 8027 S Cicero Ave. Chicago, IL 60652 Phone: (773) 912-6183